A conversation with Serkan Ferah, CEO and Founder of Pitch Deck Building Platform: PitchSpace

PitchSpace is a UK startup dedicated to standardizing startup investing and our first product is an automated pitch builder for startups seeking investment.

With our product today, founders can create all of their pitch materials by simply answering a series of guided questions by following the instructions and examples on their dashboard. Based on their responses, the algorithm then automatically generates their pitch deck, summary, and investor contact message.

Our beta users complete their pitches in just a few hours without struggling with cumbersome pitch deck templates or questioning what investors need and possibly missing a crucial detail.

They download all of their materials in editable Powerpoint, submit them for expert review if requested, and start their round the same day.

The whole process is a first in terms of connecting startups to venture capital markets.


How did you come up with the idea for the company?

I have helped hundreds of startups either directly or through Virgin Startups build strong pitch decks and secure funding from angel investors and VCs. The success rate was 95%, but I saw a pattern that showed me that almost all founders were making the same mistakes and asking the same questions.

However, there was no viable solution other than the overly complicated pitch deck templates, which never solve the founders’ real problem.

I still can’t believe there are dozens of legal techs and marketplaces out there, but no one has thought of automating the most important element of the fundraising process, the pitch.

Also, when I show the product to investors, they love it because with a universal pitch standard, it would be much easier and faster to filter the deals and make decisions.

So there is also a need for an automated solution on the investor side.

That’s why we decided to introduce standardization to the investment markets, starting with deal offers, and developed an automated pitch builder.

How has the company performed during the pandemic?

To be honest, I’ve never worried about a possible Covid-induced drop in startup investment. We started building the company in the middle of the pandemic with a fully remote working team.

All market signals showed an increased global appetite for private investment and entrepreneurship. I even think the pandemic might have helped us attract the 500+ startups we have in our beta program in 8 months without marketing.

The rapid digital adaptation of mankind and the incredible developments in Web 3.0 have also helped us to develop a clear vision for the future and to think about new ways of doing business. As a founder, this prompted me to update our direction and come up with an even more exciting roadmap than our original one.

What can we expect from PitchSpace in the future?

Our short-term focus is on developing products that enable standardization of commercial offerings. In the next quarter we will release a new version of the automated pitch builder and launch our community. And then we plan to expand Pitch Builder’s capabilities with deal-sharing capabilities tailored for DAOs and syndicates.

Ultimately, we want to create a Distributed Deal Network that runs on universal standards and rewards its participants for their contributions to the startup ecosystem. A conversation with Serkan Ferah, CEO and Founder of Pitch Deck Building Platform: PitchSpace

Fry Electronics Team

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