Spotify will likely be watching this news very closely.
Amazon has confirmed that it will increase prices on two of its main streaming music plans in multiple markets starting May 5.
The first of these plans is this Amazon Music Unlimited Individual Plan – ie all-you-can-eat, on-demand streaming – for customers who are also Amazon Prime members.
Prime members could previously subscribe to this plan in the US for $7.99 per month. From May this price point will increase $8.99 per month.
Alternatively, individual Prime members in the US can purchase an annual subscription to Amazon Music Unlimited $89 per year, from $79 per year.
Amazon is increasing the price of the Amazon Music Unlimited Individual Plan (for Prime members) in the US, UK and Canada, as per Amazon’s FAQ pages in each of these markets.
The price of Amazon Music Unlimited for customers without an Amazon Prime membership – currently $9.99 per month (US) – remains unchanged.
Also, Amazon is increasing the price of its Amazon Music Single Device Plan, This gives users access to the full Amazon Music Unlimited service, but tied to a single eligible Echo or Fire TV device.
This plan is currently $3.99 per month in the US and rising $4.99 per month in May.
the Single device subscription for Amazon Music goes in Australia and New Zealand as well as in France and Brazil as well as in the USA, Great Britain and Canada.
Amazon told affected customers this week that it is “updating the prices of select Amazon Music Unlimited plans” to “help us offer you even more content and features.”
Spotify, the world’s largest audio streaming service, has been charging premium individual subscribers in the US $9.99 per month since launch in 2011.
Taking inflation into account, the same amount of money is worth only $7.99 in real terms today.
SPOT increased the monthly price for Premium Family in April 2021 in 12 markets, including the US, where it increased from $14.99 to $15.99.
The company also “tested” a 10 percent price increase for its standard Premium, Student and Premium Family plans in Norway in July 2018 – and those prices have remained higher ever since.
Amazon’s price hikes follow US film streaming giant Netflix’s price hikes earlier this year.
In January, the company increased its subscription prices in the US and Canada.
Netflix increased the cost of its standard plan, which allows subscribers to stream across two screens at once $13.99 per month to $15.49 per month in the US.
Netflix’s Basic plan, which allows subscribers to stream from just one screen and download to one device, is up $1 in the US to $9.99 a month.
Netflix’s premium plan, which allows subscribers to simultaneously stream across four different screens and download to four different devices, rose $2 to $19.99 per month.
In the UK, the Single device subscription for Amazon Music changes from £3.99 to £4.99 per month.
the Amazon Music Unlimited Individual Plan changes from £7.99 to £8.99 per month or from £79 to £89 per year.
the Single device subscription for Amazon Music changes from AUD $4.99 to $5.99 per month in Australia and from NZD5.49 to NZD6.49 in New Zealand.
Meanwhile in Canada, the Single device subscription for Amazon Music switches from CAD $3.99 to $4.99 CAD per month while the Amazon Music Unlimited Individual Plan will go from CAD $7.99 to $8.99 CAD per month or from CAD $79 to $89 CAD per year.
In France, the Single device subscription for Amazon Music changes from €€3.99 to €4.99 per month.
In Brazil, the Single device subscription for Amazon Music changes from R$6.90 to R$8.49 per month.
Amazon’s music streaming price hike follows news in February that the cost of Amazon Prime service in the US will rise from $119 to $139 a year.music business worldwide
https://www.musicbusinessworldwide.com/amazon-music-streaming-prices-to-rise-in-us-uk-canada/ Amazon Music streaming prices soar in the US, UK and Canada