APPLE has unveiled a brand new smartphone iPhone SE as the tech giant tries to win more customers at a lower price.
The device has been upgraded with the same powerful chip used in the iPhone 13 to satisfy the need for speed, but it also has another big improvement.
- Apple event LIVE: Cheapest iPhone SE 3 and new iPad Air ‘coming today’
The last most important upgrade is the inclusion of 5G, which means iPhone lovers who don’t want to break the bank can finally enjoy super-fast connection speeds like everyone else.
This is the third iPhone SE that Apple has released, after the first in 2016 and the second in 2020.
Despite packing more premium tech under the bonnet, Apple has yet to introduce Face ID to the iPhone SE.
Touch ID will still live, even though the mainstream iPhone handsets left it years ago.
The iPhone SE is also smaller, with a 4.8-inch display – although the tech giant claims it’s the hardest glass you’ll find.
Apple says using the A15 Bionic chip will enhance advanced camera capabilities and make things like photo editing, gaming, and augmented reality work better.
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It will be available in three colors: midnight, starlight, and charity Product Red.
“iPhone SE has been a hugely popular choice with our existing users and new iPhone customers, thanks to its design,” said Kaiann Drance, Apple’s Vice President of Worldwide iPhone Product Marketing. Iconic, outstanding performance and affordable price.
“This year, we built the most powerful and durable iPhone SE, with better battery life thanks to the A15 Bionic, the same chip as our iPhone 13 series that also unlocks advanced camera features like Smart HDR 4, Photography Style and Deep Fusion.”
And the prices are as good as Apple sells iPhones, starting at £419 / $429.
Customers can also pick up the iPhone SE for £17.45/$17.87 a month before redemption.
Pre-orders begin on Friday, March 11, with the devices available a week later on March 18.
Ben Wood, Chief Analyst at CCS Insight, describes the new iPhone SE as “perfect for consumers who don’t care about the bells and whistles on more expensive iPhones but love the user experience and apps of the more expensive iPhone. Apple”.
But he said the decision to keep Touch ID instead of implementing Face ID was “interesting”.
“It’s not yet clear if this will bring down the cost or if Apple’s research shows that more conservative iPhone owners prefer to unlock their phone with their fingerprint,” he explains.
“That said, it also offers a very clear distinction from Apple’s higher-end iPhone models and is easier to use in a world where wearing a mask has become the norm.”
In another development, Apple also announced:
- Two new iPhone colors available this week
- Refresh the giant iPad Air with a surprising trick
- Super speed New Mac Studio announced – with a special add-on to go with it
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https://www.thesun.ie/tech/8475488/apple-iphone-se-3-2022-2/ Apple launches new low-budget iPhone SE with a must-have PREMIUM level upgrade