Deborah James celebrates raising £1 million for cancer research through her clothing line

Dame Deborah James said she was ‘overwhelmed’ to learn her clothing line with In The Style has raised £1m for cancer research to date – after initially thinking it would be unbelievable only raised £50,000 through the partnership

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Deborah James provides updates on her health

Dame Deborah James celebrated another incredible achievement, as she continues to raise important funds for cancer research.

The inspirational podcast host, 40, said she was “really overwhelmed” when she informed her Instagram followers that sales from her fashion line with In The Style had raised 1 million pounds for the Bowel Babe Foundation and Cancer Research.

Deborah posed for a photo with In The Style founder Adam Frisby, his partner, and a giant check displaying the staggering sum in her parents’ home on Saturday, where she is currently being cared for hospice after being diagnosed with stage four bowel cancer back in 2016.

The mother-of-two collaborated with Rebelly Hope’s t-shirt fashion brand – a spell the campaign star says has gotten her through “the past few years and that’s what keeps me going”. in”.

Dame Deborah James’s In The Style collection revolves around her motto, Hope Rebels



“WOW!! ONE MILLION POINT”, Deborah began sharing the incredible news with her 967,000 Instagram followers.

“Honestly we are overwhelmed, through @inthestyle we have raised over £1,000,000 for @bowelbabefund for @cr_uk! All from the sale of the ITS x Dame Deborah James collection and jerseys font ‘Rebellious Hope’ that I designed with @inthestyle. (One million, that’s crazy).”

She continued: “I received a lovely little visit yesterday from @inthestyle founder @fr15by and his partner @thejamiecorbett who delivered this lovely check and we had it. a little toast to it.

The star raises money with Ruth Langsford and Eamonn Holmes at Ascot Racecourse on Wednesday


Dave Benett / Getty Images for Roy)

The mother of two has inspired the nation with her campaign efforts in recent weeks.


Dave Benett / Getty Images for Roy)

“I can’t believe it! The funny thing is when @inthestyle released the first t-shirt we both said how amazing it would be to raise £50k so I’m still here and seeing that over £1 million is amazing!”

Deborah candidly concluded, writing: “‘Rebellious Hope’ is what has gotten me through the past few years and it’s what keeps me going! Seeing all your messages, cards and support is the best and I’m so grateful we were able to do this together! Thanks everyone. “

Deborah – guest of honor at Ascot Races earlier this week – was initially diagnosed with stage 4 bowel cancer in December 2016, at the age of 35.

Prince William visited the star and her family at home to honor her with a Damehood last month



After choosing to share her experience online, the 40-year-old became known by the nickname ‘Bowel Babe’, and became one of three hosts of BBC Radio 5 Live’s You, Me and the Big C programme. .

Since sharing the sad news in May that “it’s time to say goodbye” – revealing that she was receiving hospice care after years of battling cancer – Deborah has continued to donate donate millions of dollars to cancer research charities.

Within 24 hours of posting the Bowel Babe foundation’s JustGiving page online, her fundraiser had reached £1 million in donations – which has steadily increased and is now £6,724,654.

Deborah’s collaboration with In The Style isn’t her only fundraising venture outside of her JustGiving page.

Proceeds from the sale of Deborah James commissions will go to Cancer Research UK


bowbabe / Instagram)

Last month, the BBC star revealed that Harkness Rose Company would be selling a flower called Dame Deborah James Rose – with £2.50 from each sale going into her Bowel Babe fund.

After announcing the news online, the presenter shared she hopes that the rose bearing her name will appear in her daughter’s wedding bouquet at some point in the future.

“It makes me sad but makes me happy that this rose can now be bred for many years to come,” the star told The Sun when discussing the tribute to the flower.

“Perhaps Eloise will one day choose it in her wedding bouquet.”

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