Greene King first tested the “Magic Pints” bag during the 2021 lockdown but is now expanding it across its pubs. The partnership will grow to around 900 more boozers over the course of 2022
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Bettors can purchase a bag of “Magic Pints” containing four pints of surplus casks through the app for £5.75.
This works out to around £1.44 a pint – and you’re saving alcohol from spilling down the drain.
Greene King It first tested the “Magic Pints” bag during its 2021 lockdown but is now expanding it across its pubs.
The partnership with Too Good To Go is currently running with about 650 boozers. This number will grow to about 900 more pubs in 2022.
Too Good To Go allows people to buy excess food and drink through its app to prevent it from going to waste.
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Some of the other companies working with the food waste app include Costa, Morrisons, Starbucks and Greggs, with bags starting from around £2 to £3.
Even so, what you will get in the “Magic Bag” is always a surprise, as it depends on the food that is about to expire that day.
This means you cannot pick and choose the food you want. You simply choose to buy a bag, choose a time and then show up at your chosen food chain.
“Reducing waste is really important to us, so this is a great way to prevent beer kegs from being thrown away,” said Andy Wilson MBE, chief executive officer of Greene King’s Destination Food Brands pubs. unnecessarily large.
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“It’s easy just check out the app, see what’s available nearby, buy it and then go and pick it up. It’s good for the customers, it’s good for the pub, and it’s good for the planet.”
Paschalis Loucaides, CEO of Too Good to Go added: “I am delighted to expand our partnership with Greene King with the launch of our new Magic Pints product.
“We have seen amazing results since we launched our partnership in 2018, including during testing of Magic Pints last year, and for that, I am delighted. Take our partnership to the next level with this new initiative.
“Our recent survey found that beer and cider are the things most likely to go to waste in pubs and this not only brings huge costs to businesses, but also has a huge impact on behaviour. our planet”.
We’ve seen how Too Good To Go bags can save shoppers money.
Mother of a Sarah Colley explains how she saved £2,340 use the food waste app – including a full £50 can of food for just £3.09.
Sarah estimates that she saves about £30 a week on average during the lockdown.
Meanwhile, a student shared how she saved £50 on food for Costa and Marks and Spencer by purchasing a Too Good To Go bag.
Paige Whysall spent just £9 on a ‘Magic Bag’ packed with almost £60 of food.
https://www.mirror.co.uk/money/greene-king-giving-away-magic-26292447 Greene King donates 'magic bag' of pints for £5.75 to stop beer going to waste