Michael Wallis-Brown is the founder and CEO of BAIA Group studies how signal, telegram and the war in Ukraine refuel The information revolution.
Putin’s move to block social media networks, including Twitter, Facebook and tick tock, has seen Ukrainians and Russians turn to the humble chat app to communicate securely and get the latest news feeds. The resulting impact has led to a surge in messaging apps like Telegram and Signal in Ukraine. In Eastern Europe, Telegram is proving to be the most popular of these platforms – it only came about last summer 1 billion downloadswith Russians being the second most common users worldwide.
It is not an uncommon occurrence for technology used during conflict to become mainstream. In fact, long before it became publicly available, the Internet was first developed for defense purposes. The rise in messaging platform usage that we predict will follow the same trend and is truly the beginning of the information revolution.
The development of messaging apps like Telegram and Signal gave users control: unlike the viral messages popular with social media apps, users can choose who they want to receive information from and which groups they want to join. Accusations that they are not secure are unfounded as these groups can be made private and encrypted using the Secret Chat feature, which encrypts the message or messaging group end-to-end.
Both messaging apps are seeing a significant increase in usage and are already reaching the mainstream in Northern Europe. Because trust and security are so important, face-to-face word of mouth is a factor in the increasing number of users of these platforms, and while it may sound like an old-fashioned way of building a platform, we’ve come full circle. What has happened very quickly is the power of the network effect and the trusted social chart, as people “by invitation only” form trusted groups using messaging, since messaging is the closest thing to “face-to-face trust”.
Telegram is one of many chat platforms that we at Baia use to support the growing trading landscape as it is an open source development environment that enables the development of innovative trading tools and applications. At Baia, we have maximized this messaging development environment and combined it with our core optimization technology to create a collaborative trading platform powered by a unique messaging interface.
The solution enables data collection and tracking across the entire supply chain of agents, goods, services, assets and values (e.g. we notarize cash transactions); Helping agents, buyers and sellers alike master their market with deeper insights into information or opportunities for intelligent connections and secure transactions. Messaging is people’s lifeblood in many of these countries and we are seeing more and more businesses connecting with their customers on chat apps and creating trusted groups. The chat commerce market has grown significantly in recent years with 7.7 billion users compared to 4.7 billion internet users.
The combination of Telegram’s features and developer environment results in a richer experience than other messaging apps, including Secret Chat feature as well as participation in broader group chats. Signal also offers encryption for secret chats, but it lacks the features that users use to great effect on Telegram. Both have a place, and each can be installed on a user’s device but used in different ways that don’t necessarily overlap. More importantly, these rich features are becoming “must-haves” for businesses that want to engage, communicate and coordinate with existing and new customers in a more personal and trusted way, simply by using a message. Baia is leading this revolution: we call it the FinText revolution.
Of the many messaging apps available, Telegram is best positioned to support future commerce beyond the typical use of advertising, which can be invasive, and we’re seeing this with other chat apps like Whatsapp. But all in all, we are seeing a major revolution in information sharing through the way people exchange messages and communicate with each other. Where there is crisis there is opportunity and some of the best technology comes from technology designed for defense and Telegram looks like it could be one of them as it is the app that cannot be shut down by Putin.
About Michael Wallis Brown
Michael Wallis-Brown is Founder and CEO of BAIA Group, which helps SMEs, independent traders and large corporations to operate safely and thrive in the cash economy through its optimization and mobile messaging platform. Working in emerging and frontier markets such as Kenya and Bangladesh, BAIA uses the latest messaging technology, including Telegram, to ensure transactions can take place transparently and securely.
https://techround.co.uk/news/how-signal-telegram-and-the-war-in-ukraine-are-fuelling-the-information-revolution/?utm_source=rss&utm_medium=rss&utm_campaign=how-signal-telegram-and-the-war-in-ukraine-are-fuelling-the-information-revolution How Signal, Telegram and the war in Ukraine are fueling the information revolution