Kim Kardashian said she is “reassessing my relationship” with Balenciaga, following backlash online from a recent campaign by the fashion house.
The reality TV star, 42, said she was “moved by the disturbing images” used in the campaign, which included two children holding teddy bears wearing tight clothing.
The images that surfaced a few days ago have since been taken down by Balenciaga, with the company apologizing for the offense caused in its own Instagram story post.
The ads appear to show two young girls, both hugging stuffed animals dressed in leather and mesh, surrounded by a variety of other items.
A photo also shows what appears to be an excerpt from “disturbing” US Supreme Court documents.
Kardashian said she’s kept quiet in the days since the campaign was first posted online because she wanted to talk to the brand to “understand for herself how this could happen”.
“I’ve been quiet for the past few days, not because I don’t feel disgusted and indignant at Balenciaga’s recent campaigns, but because I wanted the opportunity to speak with their team so I could understand what was going on. How could this happen,” she said. wrote online.
“As a mother of four, I am shocked by these disturbing images.
“Children’s safety must be of the utmost importance and any attempt to normalize child abuse of any kind will have no place in our society – these days.”
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She continued: “I appreciate Balenciaga’s removal of campaigns and apologies.
“When I talk to them, I believe they understand the seriousness of the problem and will take the necessary measures so that this never happens again.
“As for my future with Balenciaga, I’m currently re-evaluating my relationship with the brand, based on their willingness to accept responsibility for something that shouldn’t have happened in the first place. first – & the actions I would like them to take to protect children.”
Kardashian and ex-partner Kanye West are known for their connection to Balenciaga, and she recently attended the first high-fashion show in Paris with the brand, describing it as “a dream come true. real”.
The controversy follows reports that the fashion house has severed ties with the West amid the ongoing consequences of anti-Semitic remarks made online by the American rapper.
Balenciaga responded to the controversy in an Instagram post, writing: “We strongly condemn child abuse; we never intended to include it in our stories.
“The two separate advertising campaigns in question reflect a series of critical errors for which Balenciaga is responsible.”
The brand has settled both the gift collection and the Spring 2023 collection in question and is responsible for the campaigns, and says it has filed a complaint against third parties providing the excerpt of actual legal document they claim. say props.
The statement added: “While internal and external investigations are ongoing, we are taking the following actions: We are closely reviewing our organization and how we work collectively. tight.
“We’re strengthening the structures around our creation processes and validation steps. We want to make sure the new controls mark a pivot and will prevent this from happening again.” .
“We are laying the groundwork with organizations dedicated to protecting children and aiming to end child abuse and exploitation.”
It continued: “We want to learn from our mistakes and identify ways we can contribute.
“Balenciaga reiterates its sincere apology for the offense we have caused and apologizes to the talents and partners.”
https://www.independent.ie/style/fashion/fashion-news/kim-kardashian-re-evaluating-relationship-with-balenciaga-after-fashion-brands-bondage-teddy-bear-ads-42180546.html Kim Kardashian ‘reassessing’ relationship with Balenciaga after fashion brand’s ‘tie’ teddy bear ad