Lynx uses ROBOTS to make a ‘next generation’ deodorant – that’s how it smells

LYNX launches its first deodorant developed by artificial intelligence.

Powerful software was used to analyze 6,000 ingredients with 3.5 million possible combinations.

Lynx launches its first deodorant developed by artificial intelligence

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Lynx launches its first deodorant developed by artificial intelligenceCredit: Lynx/Triangle News

It developed Lynx AI Body Spray – a “next generation” fragrance that combines a blend of sage and mint with sea, apple and citrus.

Brand Manager Josh Plimmer said: “Lynx has always been at the forefront of fragrance.

“The launch of Lynx AI, created by cracking 46 terabytes of data, unlocks the code to smell iconic.”

Popular with teenagers, Lynx developed the deodorant in collaboration with Swiss company Firmenich, the world’s largest private fragrance and flavor company.

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Firmenich Chief Information Officer Eric Saracchi said: “Our artificial intelligence processed over 46 terabytes of data, resulting in this fragrance combination.

“It is daring, bold and innovative to connect humans and technology in such an emotional area – the sense of smell.

“We are very excited to launch this groundbreaking fragrance with Lynx to enhance men’s daily routine.

“More than 50 years of fragrance data and knowledge – combined with over 46 terabytes of data – have led to the development of Lynx AI”

Most read in The Irish Sun

The limited-edition deodorant will roll out nationwide from now through next March.

https://www.thesun.ie/tech/9303601/lynx-robot-deodorant-next-generation/ Lynx uses ROBOTS to make a ‘next generation’ deodorant – that’s how it smells

Fry Electronics Team

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