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People want to get paid crypto to take part in the Metaverse: Survey

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A new survey has found that over 80% of people would be motivated to do more physical activity if they were paid for their efforts in cryptocurrency.

The poll, conducted by fitness website FitRated, asked 1,001 Americans for their opinion on blockchain-related fitness technology.

The survey found that a staggering 40% of people would be willing to cancel their current gym membership for one in the Metaverse, and that 81% of respondents would be more motivated to stay fit if motivated by cryptocurrency payments.

Previously, a study by the National Bureau of Economic Research concluded that money alone would not be enough to motivate people to go to the gym. However, according to FitRated’s research, blockchain-based financial incentives could be just the ticket, with 63% of people agreeing that fitness motivation is a “primary benefit” of blockchain technology. Several move-to-earn projects are trying to capitalize on this.

The concept of “gamification” was found to be the main reason why people prefer blockchain-based financial incentives over standard monetary incentives, with 83% of respondents saying they liked the fact that blockchain-based fitness apps play physical activity .

When asked what types of fitness they would engage in to earn crypto, 49.1% of respondents said walking would be the activity of choice. Closely followed by cycling with 47.2% and swimming in third place with 41.4%.

When it came to what cryptocurrency people wanted to get paid with, Bitcoin (BTC) was overwhelmingly the preferred choice, with 72% of respondents choosing BTC. Ethereum (ETH) was second at 35.5%, closely followed by Dogecoin (DOGE) at 34.6%.

Blockchain-based fitness apps are currently on the rise. A Web3 move-to-earn application called STEPN — which gamifies the running experience by allowing users to emboss unique NFT shoes — was a pioneer in the blockchain fitness space.

While STEPN may be one of the more established Web3 applications in the fitness world, it certainly isn’t alone. Another move-to-earn app called Step App, running on the Avalanche blockchain, emerged as a competitor, signaling the push of Web3 companies looking to break into the $100 billion fitness industry.