Titanic Belfast has generated an estimated £430 million (€507 million) in direct spending in Northern Ireland since it opened 10 years ago, according to a report.
he award-winning attraction, which has become synonymous with the city’s skyline, has welcomed almost 6.5 million visitors from 145 different countries since it opened on March 31, 2012.
The estimated economic assessment of the centre, which is being built in the heart of Belfast’s regenerated Docklands, was outlined in a Deloitte report commissioned to mark the 10-year milestone.
Titanic Belfast also used its birthday celebrations to announce a multi-million pound refresh of the galleries tracing the history of the doomed liner from her construction in the city’s shipyards to her ill-fated maiden voyage in April 1912.
Judith Owens, chief executive of Titanic Belfast, said the £430million direct economic benefit relates only to the spending of people who have come to the region specifically to see the attraction.
She said the center’s indirect benefits to the economy would be far greater.
“As part of the 10th Anniversary celebrations, we are delighted to announce a multi-million pound gallery refreshment program that will offer world-class spectacle, combining innovative technology with authentic Titanic history to create an enriching, emotional and… Providing an immersive visitor experience will keep Titanic Belfast as a must-see global attraction for years to come,” she said.
“Since opening on Saturday 31st March 2012, Titanic Belfast has gone from strength to strength and has played a key role in reviving tourism, not just for Belfast and Northern Ireland but for the island of Ireland as a whole.
“Over the past 10 years we have firmly established ourselves locally, nationally and internationally, winning a variety of prestigious awards including being named World’s leading tourist attraction.
“82 per cent of visitors come from outside Northern Ireland, showing the important driver this iconic building plays for incoming tourism.
“As well as driving leisure tourism, Titanic Belfast has been fundamental in reviving Belfast’s events industry as one of the city’s signature venues, having hosted over 3,000 business and leisure events.
“We are fully committed to preserving the authenticity of Belfast’s maritime and industrial heritage and to playing a vital role in the post-pandemic resurgence of local tourism, particularly when international travel resumes.”
Kerrie Sweeney, Managing Director of Maritime Belfast Trust, the charitable owner of Titanic Belfast, said: “On behalf of Maritime Belfast Trust we would like to congratulate Titanic Belfast on reaching this 10 year milestone and achieving the local economic impact of £430 has million.
“Situated in the heart of Belfast’s Maritime Mile, it plays a key role in making our iconic waterfront a vibrant, accessible heritage destination.”
Following an international tendering competition, OPERA Amsterdam and Studio Louter were commissioned to design and deliver the refreshment project at Titanic Belfast.
https://www.independent.ie/life/travel/travel-news/titanic-belfast-generates-over-500m-for-northern-ireland-in-10-years-41507219.html Titanic Belfast will generate over €500m for Northern Ireland in 10 years