Albion is expected by many to challenge for an automatic promotion in the Championship but they are running out of time to charge for play-off slots
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New West Bromwich chief executive Albion admits the club has become a “shame” for their supporters.
Ron Gourlay was appointed to replace the previous incumbent Xu Ke last month.
Right after that, the commotion in the meeting room made a decision put Steve Bruce in instead to his boss under Valerien Ismael.
Ismael was poached only from Barnsley Last summer but a string of poor results in the new year took a toll on him, as the Baggies were eight points off the top six at the time.
Although the veteran boss Bruce is a promotion expert, the two are still afraid of six points championship play-off – with his first win coming only last weekend.
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Although there is still some work to be done, Gourlay is confident that the season can still end on a high.
“We have some challenges but nothing we can’t tackle,” he said, telling BBC . “We need to put some pride back on the club instead of the embarrassment that the fans have to go through.
“I listened to a lot of fans and that’s the response I got.
“My brief when entering was to open the bonnet, look inside and give feedback to the owner (Guochuan Lai, controlling shareholder),” he said.
“First and foremost is the need to realize that things have to change. Now we have to put it all into practice.”
Last Saturday, Bruce’s side won 2-0 away against one of his old clubs, Hull City.
It was the first win in eight tries – and only the second in 13 outings in the Championship – for a team so much loved for automatic promotion after relegation from Premier League previous season.
While the top two are almost certainly out of reach, a top six spot remains a target for Bruce and his players, who were booed by supporters a week ago there after the defeat to Swansea.
“That’s how football changed within a week,” Bruce said. “From being told they weren’t pretty enough to wear that shirt to a standing ovation.
“One thing Albion fans want to see is their team playing with a bit of pride and in a way.
“It’s been a tough month in terms of the players’ confidence and the road they’ve come through, but let’s hope now we can really get started – and let’s see if we can make it happen. available or not.
“The boys are down. We don’t want to lose the game. But we all have to be one. That’s the main thing.
“We haven’t played well at home or away recently, so it’s good to get a win.
“Our focus right now is just to win – that’s our main priority. I know it’s tough for the fans, but we need to stick together and hopefully we can. end the season well. That’s all we’re thinking about.”
https://www.mirror.co.uk/sport/football/news/west-brom-embarrassing-steve-bruce-26417935 West Brom chief declares 'confused' as Steve Bruce bids to save Baggies season