What is Metaverse Fashion Week in Decentraland and how can I watch it?

DECENTRALAND hosts the first-ever Metaverse Fashion Week.

50 brands will take part in the first digital fashion event on the popular Metaverse platform.

The first-ever virtual reality fashion show is hosted by Decentraland


The first-ever virtual reality fashion show is hosted by DecentralandPhoto credit: Reuters

A metaverse is a virtual, three-dimensional, browser-based world and decentralized is currently one of the most popular metaverses in operation.

Decentraland is hosting the first-ever Metaverse Fashion Week (MVFV).

The digital event will showcase a variety of new collections from top fashion brands on its digital platform.

MVFV is a departure from traditional fashion weeks that usually take place on physical catwalks in London, New York, Paris and Milan etc.

The virtual reality fashion show continues to feature new designs from established and emerging brands, but this time in the digital sphere.

The four-day event includes a series of runway fashion shows, pop-up shops and after-parties for those attending virtually.

A new feature has been added to the Decentraland marketplace for the Fashion Week event: shoppers can now virtually try on clothes before making a purchase.

MVFW will also include a virtual fashion district area where brands can sell digital and physical designs via non-fungible tokens (NFTs).

The first Metaverse Fashion Week will take place from Thursday 24th March 2022 to Saturday 27th March 2022 on Decentraland’s Metaverse platform.

Around fifty brands are involved with MVFW.

Selfridges kick off Metaverse Fashion Week with an immersive experience starring Paco Robanne.

Etro, Tommy Hilfiger, Dolce and Gabbana and Guo Pei also provide “sensual experiences”.

Other big names in fashion such as Roberto Cavalli, Nicholas Kirkwood and Imitation of Christ are also participating in the virtual show.

The MVFW is free to watch if you have a Decentraland account.

It’s free to set up an account on Decentraland, but Ethereum, a type of cryptocurrency, is required to buy anything.

The Decentraland software runs on the Ethereum blockchain and therefore an Ethereum wallet is required to make purchases. What is Metaverse Fashion Week in Decentraland and how can I watch it?

Fry Electronics Team

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