Why is Jupiter bombed at the box office during its ascent, and what can we learn from it?

“Jupiter Ascending” hits theaters on February 6, 2015. It’s not a great choice. Not only was the film horribly critical before its release, but it was also a very crowded weekend. “The Spongebob Movie: Sponge out of Water” also opened that weekend, as did “Seventh Son” (another big budget bomb). Plus, “American Sniper” is still on the big run, with “Paddington,” “Project Almanac,” and “The Wedding Ringer” all in the top 10 that weekend.

It’s a recipe for disaster, as Wachowski’s big sci-fi film debuted in third place with just $18.3 million, setting it up for a string of bad days. It ended with just $47.3 million domestically and $136.5 million internationally for a total of $183.8 million. That meant it barely refunded its budget, resulting in a massive loss almost immediately for the studio. The home video market got a little help, with a report 19.8 million dollars domestic DVD sales value. That’s not nearly enough to make up for the lackluster theatrical release.

https://www.slashfilm.com/977616/why-jupiter-ascending-bombed-at-the-box-office-and-what-we-can-learn-from-it/ Why is Jupiter bombed at the box office during its ascent, and what can we learn from it?

Fry Electronics Team

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